When thinking of a possible name for my music magazine, I decided to use
something that I found catchy, distinguished and easy to say.
I thought of 'Meow Music', I felt this was good due to its relevance to
music and the alliteration. I was really set on this name, so I decided to aim
the magazine towards girls. My primary target audience is girls aged 12-15. The
secondary target audience would probably be younger and older females to that
of my primary target, due to an age restriction not being set on music taste.
I decided to use the colours, purple, pink and red because they are all
stereotypical feminine colours. It allows the magazine to stand out from the
others, which are usually dark or white.
In order to attract my primary target audience I would have to grab their
attention through musicians and songs, and so I thought of all the female
favourites, this consisted of boy bands and male singers. The presence of these
fan favourites such as One Direction, Justin Beiber and JLS would attract my
primary audience.
Girls all love gossip and chatting on social networking sites, and so I
found that the use of churli monsters, which females find 'cute' would be a
good addition to the magazine. The monsters have slang, abbreviated words
coming from their mouths which the primary target audience would find funny.
The small cat in the masthead was placed there to simply relate to the 'Meow'
in the magazine name.
Another reason I used 'Meow' in my magazine name is because my target
audience find cats cute, well stereotypically.
The coloured splodges on the left hand side of the magazine are very
prominent on the cover, and so direct the attention to the latest news, offers
and achievements. The banner running at the bottom of the magazine is used
because it is noticeable, professional and allows a barcode, and some adverts
to feature on the magazine. This will help bring profit to me, from the
magazine's display of these adverts.
The price of £2.50 is pretty reasonable in my opinion because the magazine
is a monthly edition, and wouldn't disturb my audience financially. They would
probably get their money from their parents due to their age, and so the
primary target audience would fall into, C2, C1, B and A on the socioeconomic
group.
No certain sub-youth culture has been targeted by my magazine; however, I
would probably feel the magazine wouldn't attract the interest of females that
are into Gothic, Emo, or Chavy music.
The fact you get posters of artists in the magazine, brings in a lot of
teenage girls buying the magazine, because they have just reach adolescence or
puberty, and are discovering their feelings towards males. The like of Justin
Beiber, JLS and One Direction seem to be at the core of these teenage minds.
I am slightly happy with my magazine front cover!
The use of Joe Elliott in my front cover is to promote the magazine; I have
used him to represent a male singer that females may be attracted to. The
camera angle would allow the audience to be on the same wavelength as him.
Joe's pose allows a sense of power, status and 'swag' to the magazine cover,
and although he is very much fictional, I shall say that the audience will be
tempted to buy the magazine due to his presence on the front!
